He has been actively contributing to social networks since 2020 and has gathered more than 400,000 followers. In his content, he primarily focuses on social issues, future topics and comments on current events in society - both serious and non-serious. Together with influencer Lukáš "Lukefry" Fritscher, they are ambassadors on Česká spořitelna's TikTok account, where together they educate young people about financial health or draw attention to financial fraud.
In addition to being active on social media, he is also the founder of the #GeneraceAI educational project, which tries to introduce the topic of artificial intelligence to students in a way that is understandable to them, and tries to place these technologies in the wider context of our world.