Jannis Samaras (CZE)

In 1990, they founded the family business in Krnov, where they later bought a small soda factory from the state-owned Nealko Olomouc and started producing carbonated drinks. In 2002, the company bought the trademark and original recipe of Kofola from Ivax. The company's business name in the Czech Republic and Slovakia changed to Kofola a.s. And so, a small family company gradually became one of the most important producers of soft drinks in Central Europe.

Jannis sees the future primarily in sustainable entrepreneurship and smart and thoughtful innovations. And the recipe for success? Staying ahead of the competition. According to him, Kofola is able to maintain its position mainly thanks to creative marketing, product innovations, and honest work.